A new trailer classified website for an Australian business advertising caravans, motorhomes, pop tops and campers promoting the outdoors lifestyle Down Under.
Challenges:
- Integrate a fully responsive and custom website look and feel.
- Localize iLister Trailers for local caravan manufacturers, and for the Australian market.
Solution
We started with a complete visual design overhaul based on the custom classifieds template supplied by the Customer. Using our default responsive bootstrap theme, we applied the look and feel precisely as the Customer wanted it.
The next step was to add trailer classified categories and subcategories typical for the Australian market. We uploaded the Aussie make/model database for caravans and motorhomes. Website localization was carried out using our ready-made Australian Country Package.
Dealers and individual sellers log-in and registration routines were separated, with dealers registered through the admin interface by the website admin. Private Sellers are only allowed one listing for free. Dealers have custom rules for posting ads according to individual offline agreements with the website owner. Membership plans for the caravan classifieds section were configured as per Customer's requirements.
Results:
A smart-looking website with an exclusive mobile-ready responsive design built for the Australian market.
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